MUMBAI, INDIA – May 21, 2018 (GNS) : Samsung, India’s number 1 and most trusted smartphone brand, today launched four new smartphones with Infinity display. The mobile industry will witness a paradigm shift in the design of smartphones with the introduction of Samsung’s signature Infinity Design philosophy on the A & J Series.
The Infinity Design on the Galaxy J6, J8, A6 and A6+ gives users nearly 15% more display area without increasing the overall size of the device. This can be attributed to extremely thin bezels and by swapping the physical home button with software powered in-display home button. The finger print sensor also moves to the back of the device for added convenience. These changes in the display hardware deliver a 18.5:9 aspect ratio that provides an end to end viewing experience and more browsing space. All four devices come with Samsung’s Super AMOLED display technology that produces deeper contrasts and delivers the most vivid viewing experience. Samsung’s Infinity display experience is further strengthened by a new ‘Chat Over Video’ feature that facilitates an uninterrupted and uncompromised viewing experience while chatting.
The new smartphones have been designed to impress. Galaxy A series smartphones come with metal unibody and sleek design. The A6+ has a 6” FHD+ display, while Galaxy A6 sports a 5.6” HD+ display. Galaxy J series smartphones come with a premium polycarbonate unibody. The J8 has a 6” HD+ display, while J6 come with 5.6” HD+ display.All four smartphones have sleek curves and an ergonomic design with elegant style and comfortable grip.
“Galaxy J6, J8, A6 and A6+ are built for today’s millennial. These smart phones will set the standard for an unparalleled viewing experience with Samsung’s signature super AMOLED Infinity Display. These phones also get dual rear cameras that let users capture professional grade bokeh images and express themselves in a unique manner. Our latest ‘Make for India’ innovation Chat-over-Video allows uninterrupted viewing experience just the way millennials want it. We are also introducing a new youthful and vibrant blue color that shows that we listen to our young consumers who constantly seek stylish designs,” said Mohandeep Singh, Senior Vice President, Samsung India
Galaxy J6, J8, A6 and A6+ debut Samsung’s brand new ‘Make for India’ innovation that complements millennial requirements of uninterrupted video binging. Chat-over-Video allows consumers to chat through a transparent chat window and keyboard, while a video is still running. This new innovation eradicates the consumer pain point of chat interruptions while viewing content on their mobile devices. The other Make for India innovation, Samsung Mall app, brings a revolutionary new service for millennials. It uses Artificial Intelligence to let users shop by clicking a picture of the desired product and automatically getting results for the item across popular e-commerce platforms.
Galaxy J6, J8, A6 and A6+ sport best in class cameras that allow consumers to take beautiful shots or selfies anytime, anywhere. Galaxy A6+ and J8 come with dual rear cameras. The primary rear camera has 16MP and F1.7 aperture, while the secondary rear camera has 5MP and F1.9 aperture. With Live Focus, a flagship feature, you can take stunning portraits with background blur. The Dual camera also helps you adjust the background blur while taking a picture or even after taking the shot, leading to portraits that make you stand out. Galaxy A6 has a 16 MP rear camera with F1.7 aperture while J6 sports a 13MP rear shooter with F1.9 aperture. The new smartphones are equipped with best in class low-aperture lenses, allowing consumers to capture sharp, clear photos in low light conditions, without sacrificing image quality no matter what time of day.
The front camera on Galaxy J6, J8, A6 and A6+ smartphones features an adjustable selfie flash, allowing consumers to snap stylish selfies, from day to night. Galaxy A6+ has a 24MP front shooter, while both Galaxy A6 and J8 sport a 16 MP front camera. Galaxy J6 comes with 8MP front shooter. All front cameras have F1.9 aperture to deliver the best low light camera performance in the industry. The front camera on these devices also enable face unlock as an additional security feature.
Galaxy J6, J8, A6 and A6+ not only have Infinity Display, stylish designs and great cameras but they also pack a punch when it comes to performance. These new smartphones come with Octa core processors. All smartphones come in 4GB/64GB RAM/ROM variants. The devices also come with Samsung’s advanced memory management feature that automatically directs content from social media applications to the external memory card.
Galaxy A6+ and J8 are powered by a 3,500 mAh battery, while Galaxy A6 and J6 come with 3,000 mAh battery and all the devices run on latest Android operating system – Android Oreo.
Industry First Online to Offline (O2O) Partnership
Samsung has also tied up with Paytm Mall in continuation of their industry-first O2O partnership. This partnership encourages consumers to buy on Paytm Mall while getting served by an offline retailer.This partnership will give consumers Rs 3,000 cashback on the Galaxy A6 and A6+ and Rs 1,500 on the J6 and J8 to anyone who chooses to pay through Paytm Mall at any of the 25,000 retail outlets where this offer is enabled.
Amit Sinha, COO-Paytm Mall, said, “We are excited to partner with Samsung for the launch of the new range of Samsung Galaxy smartphones on Paytm Mall and through 25,000 Samsung partnered offline stores. With our O2O model, we aim to create a network for brands to reach out to millions of consumers, thereby, optimizing the supply chain and also aiding in marketing.”
Galaxy J6, A6 and A6+ will be available across our retail stores and Samsung eshop website from May 22. Galaxy J6 will also be available on Flipkart while the Galaxy A6 and A6+ will also be available on Amazon starting May 22. J8 will be available from July 2018 onwards. The devices will also be available on Paytm Mall. All the four devices will be available in Blue, Black & Gold colors.
Price & Offers
Galaxy A6+, A6(4/64GB) & A6(4/32GB) are priced at Rs 25,990, Rs 22,990 and Rs 21,990 respectively. Consumers buying Galaxy A6+ and A6 through ICICI Bank credit cards or Paytm will get an additional cashback of Rs 3,000.
Galaxy J8, Galaxy J6 (4/64GB) and J6 (3/32GB) variants are priced at Rs 18,990, Rs 16,490 and Rs 13,990 respectively. Consumers buying Galaxy J8 and J6 through ICICI Bank credit and debit cards or Paytm will get an additional cashback of Rs 1,500.
To add to the excitement, Samsung is offering ‘One time Screen Replacement Offer’ for purchases till June 20th.ENDS